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HubSpot Marketing Hub Logo
HubSpot Marketing Hub
4.4
(10,641)
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HubSpot Marketing Hub Reviews & Product Details

HubSpot Marketing Hub Overview
What is HubSpot Marketing Hub?

HubSpot Marketing Hub is powerful software comprised of a suite of tools designed to convert visitors into leads. The platform allows users to create lead flows and forms and kickback emails, gather accurate analytics, and deliver great audience insight that can help grow your business. Using the software, you gather enough data to optimize marketing efforts. The platform is used by over hundreds of thousands of customers all over the world who rely on HubSpot to attract and engage customers.

Company HubSpot
Year founded 2006
Company size 1001-5000 employees
Headquarters Cambridge, MA
Social Media
HubSpot Marketing Hub Categories on Findstack
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Ask Questions about HubSpot Marketing Hub
What HubSpot Marketing Hub is best for?
How does HubSpot Marketing Hub compare to HubSpot?
What are the pros and cons of HubSpot Marketing Hub?
HubSpot Marketing Hub Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
HubSpot Marketing Hub Features
A/B Testing
Analytics/ROI Tracking
Attribution Modeling
Behavioral Targeting
CRM Integration
Campaign Management
Contact Management
Content Management
Customer Data Platform
Customer Surveys
Customizable CTAs
Drip Campaigns
Dynamic Content
Email Marketing
Event-Based Triggers
Forms Management
Landing Pages/Web Forms
Lead Management
Marketing Automation
Mobile Marketing
Multichannel Marketing
Predictive Analytics
SEO Management
SMS Marketing
Sales Intelligence
Segmentation
Social Media Integration
Web Analytics
Website Visitor Tracking
Workflow Automation
HubSpot Marketing Hub Media
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HubSpot Marketing Hub Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 15, 2025
HubSpot Marketing Hub Logo
10,641 HubSpot Marketing Hub Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Apr 27, 2023
 Source
Overall Rating:
5.0
JE
Javier E.
Founder
Share
"Hubspot es el mejor software de automatización de marketing del mundo"
What do you like best about HubSpot Marketing Hub?

Porque tengo todas las herramientas de marketing digital que necesito en un solo lugar

What do you dislike about HubSpot Marketing Hub?

I don't like the mail marketing design templates they have

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Being able to have all the marketing automation tools I need in one place

Small Business (50 or fewer emp.)
Apr 27, 2023
 Source
Overall Rating:
5.0
Shanna O. avatar
Shanna O.
Sales Development Representative
Share
"love hubspot!"
What do you like best about HubSpot Marketing Hub?

I like the ease of use and the ability to see what's being tracked, opened, etc., how many times, and how long something is looked it. It's really helpful for me to figure out who I should re-target!

What do you dislike about HubSpot Marketing Hub?

maybe this isn't a hubspot thing, but when i first started using it, figuring out marketing contacts was a real challenge for me. I'd really like more literature on small things like that.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

it helps me track ads and emails, and figure out which is working well and which isn't. it also helps with automation when getting new leads from ads i publish using hubspot and facebook.

Small Business (50 or fewer emp.)
Apr 27, 2023
 Source
Overall Rating:
5.0
Rebecca H. avatar
Rebecca H.
Chief Marketing Officer
Share
"The best marketing automation software on the market"
What do you like best about HubSpot Marketing Hub?

I love how easy HubSpot is to use, but if I'm ever stumped or need help on something, their customer support is second to none. I have been a long-time customer of HubSpot, bringing it on at 4 different companies, and every time I fall more in love with the simplicity of design, ease of use, and customer success.

What do you dislike about HubSpot Marketing Hub?

The only thing I wish I could do with HubSpot that currently is not supported is customizing the Original Source fields. I do a lot of B2B marketing and things like Events are a really important part of our demand gen programs. I end up using other categories or Original Source Events as a stand-in, but it would be nice to be able to customize.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

HubSpot makes it easy to plan, execute, and measure all our marketing programs. With tools for email, social media, blogging, advertising, and campaign management, HubSpot is well-rounded and easy to learn.

Mid Market (51-1000 emp.)
Apr 27, 2023
 Source
Overall Rating:
5.0
TM
Tori M.
Founder
Share
"Love this software!"
What do you like best about HubSpot Marketing Hub?

I love how easy it is to create lists for different situations, as well as utilizing the sequence enrolling! This has made my job so much easier!

What do you dislike about HubSpot Marketing Hub?

I do think it's incredible software. However, I don't like that you can't enroll contacts in more than one sequence at a time!

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

It makes it so much easier for me to mass communicate with clients on campaigns and providing details as soon as possible.

Small Business (50 or fewer emp.)
Apr 27, 2023
 Source
Overall Rating:
5.0
IR
Ivan R.
Founder
Share
"Ivan's Review"
What do you like best about HubSpot Marketing Hub?

The ease of how I can send bulk emails and the tags are very useful. I also really like the sequences

What do you dislike about HubSpot Marketing Hub?

Sometimes the emails specially for IOS can be formatted weird

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

We are able to reach more people at a fraction of the cost

Mid Market (51-1000 emp.)
Apr 27, 2023
 Source
Overall Rating:
5.0
Christopher M. avatar
Christopher M.
Digital Marketing Specialist
Share
"HubSpot is the ultimate marketing tool"
What do you like best about HubSpot Marketing Hub?

I love that as I learn more about the tool, my ability to extract value from it grows. My organization has seen the evolution of our marketing activities that has been enabled by HubSpot.

What do you dislike about HubSpot Marketing Hub?

It would be helpful to look back at snapshots of data from different points. Our contact database is fluid, so it's difficult at times to see where we were a week ago.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Social media, email marketing, automation and so much more.

Small Business (50 or fewer emp.)
Apr 27, 2023
 Source
Overall Rating:
5.0
MM
Matthew M.
Founder
Share
"High Growth"
What do you like best about HubSpot Marketing Hub?

We are executing our first ever golf event in September. Thanks to Hubspot I've been able to tie in FB and Google Ad accounts to optimize my advertising, utilize email marketing automation to get the message to my prospects quickly, and track sales results all in one platform. Due to the seemless integrations, we are already 60% sold out and the event is still five months away!

What do you dislike about HubSpot Marketing Hub?

Really only that I have limited workflows (ie can only run automation based on form fill) because of the package I have. I also think the tracking link builder should be available in my paid version.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Basically allowing me to track marketing source and sales from start to finish. We've generated over $11000 in revenue off of $1000 marketing spend and that has a lot to do with the HS integration.

Mid Market (51-1000 emp.)
Apr 26, 2023
 Source
Overall Rating:
5.0
KP
Kate P.
Founder
Share
"Love using HubSpot"
What do you like best about HubSpot Marketing Hub?

HubSpot makes campaign building so incredibly easy with many different ways to perform and customize outreach.

What do you dislike about HubSpot Marketing Hub?

It's not the most 'intuitive' platform. Creating any sort of sequence or automation is something that takes practice and guidance to get through.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Marketing email automation, sequence building, website popups

Mid Market (51-1000 emp.)
Apr 25, 2023
 Source
Overall Rating:
5.0
Sanchit D. avatar
Sanchit D.
Marketing Manager Channels, Gcc/Gic & Enterprises
Share
"Best Marketing Automation Platform"
What do you like best about HubSpot Marketing Hub?

Ease of use.Workflows creation. Integretion with wide variety of external tools. Smooth user experience for every one. Report generations is good. Dashboards are excellent & easy to use.

What do you dislike about HubSpot Marketing Hub?

Need some good features to reduce bounce rates. More ways to create customised dashboard for markerng & sales funnels. No option to CC someone in email campaigns. More ways/suggestion to reduce unsubscribe rates.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

With analysis of sales cycle. Beautiful landing page builders for those are not great with tecnical web designing skills. Fully automated workflows. Helping us with key insights for Sales Heads.

Mid Market (51-1000 emp.)
Apr 24, 2023
 Source
Overall Rating:
5.0
RB
Rodrigo B.
Latam Marketing Coordinator
Share
"Great Marketing Management tool"
What do you like best about HubSpot Marketing Hub?

HubSpot helps me manage all marketing campaigns quickly; using the tool is intuitive, and if you struggle with something, there is a training library with videos for support.

What do you dislike about HubSpot Marketing Hub?

So far, I have not had any problem with the tool

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Consolidate our lead generation channels through landing pages and forms. It also helps me to monitor our marketing campaigns progress

Small Business (50 or fewer emp.)
Apr 21, 2023
 Source
Overall Rating:
5.0
YC
Yolanda C.
Digital Marketing & Social Media Manager
Share
"I managed a variety of marketing campaigns using HubSpot, and loved how easy it was learn!"
What do you like best about HubSpot Marketing Hub?

I like the accessibility of the program, it took me less than 30 min to understand it and know the basics of how to use it.

What do you dislike about HubSpot Marketing Hub?

I dislike the glitches, there would be times when I would schedule posts and they would not save or post.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

It is solving any difficulty that comes with having multiple campaigns to manage. Everything is in one place, and you can schedule as many posts in advance as you'd like.

Mid Market (51-1000 emp.)
Apr 20, 2023
 Source
Overall Rating:
5.0
SR
Sarah R.
Founder
Share
"Hands down best marketing automation value with enterprise bells and whistles"
What do you like best about HubSpot Marketing Hub?

Extremely easy to use, best real-time support of any platform I have ever used, common integrations with other tools, speed to deploy

What do you dislike about HubSpot Marketing Hub?

Not quite as customizable or flexible as some other enterprise contenders, but HubSpot continues to innovate and is very transparent with customers about the roadmap.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

-Integrates with our product software for triggered user emails. - We are soon integrating with Salesforce CRM. - We are able to centralize our marketing source of truth and have a "one stop shop" for many initiatives. - The #1 benefit is the extreme ease of use and speed in creating and deploying campaigns.

Small Business (50 or fewer emp.)
Apr 18, 2023
 Source
Overall Rating:
5.0
GK
Gopal K.
Technical Manager, Products
Share
"One stop solution for Marketing, Sales and Support"
What do you like best about HubSpot Marketing Hub?

HubSpot allows us to maintain a comprehensive list of contacts split across different lists based on dynamic conditions. It provides an excellent interface for creating campaign email templates and enables us to schedule them conveniently. Lead capture is simple and easy through forms and custom contact properties.

What do you dislike about HubSpot Marketing Hub?

Not a lot to dislike, but subtle features can be improved. For example, sending a follow-up email to a contact that just submitted a form is a generic practice. You would expect to have that integrated with the form directly, but in HubSpot you need to do that using workflows.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

HubSpot allows us to capture leads on our websites seamlessly. All the forms on all our websites are linked to HubSpot. That way, any visitor who submits a form on our website gets automatically added to our CRM. There we have automated assignments to salespersons, and they take the experience forward for their assigned contacts.

Small Business (50 or fewer emp.)
Apr 16, 2023
 Source
Overall Rating:
5.0
Rohil S. avatar
Rohil S.
Blog Founder/ Content Writer/ Editor
Share
"HubSpot Marketing Hub Review"
What do you like best about HubSpot Marketing Hub?

Seamless interface, amazing support team and community. Great tool for any marketer for analysis and customer retention and marketing automation.

What do you dislike about HubSpot Marketing Hub?

There was no negative experience with this tool.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

HubSpot Marketing Hub enabled me to automate my marketing strategies and increase my client's customers. Performing analysis is easy and makes you love your job.

Mid Market (51-1000 emp.)
Apr 13, 2023
 Source
Overall Rating:
5.0
GS
Graciela S.
Founder
Share
"HubSpot Marketing helps you measure the success of your website and online marketing efforts."
What do you like best about HubSpot Marketing Hub?

HubSpot Marketing helps you measure the success of your website and online marketing efforts. Gives you visibility to increase leads, sales and monitor the success of your business

What do you dislike about HubSpot Marketing Hub?

HubSpot marketing, really it is a good tool for my business. I didn't find a misuse so far.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Automation: We can automate everything, this reduces hours of operational work. The complete traceability of the leads allows us to obtain a better ROI and accelerate sales.

Small Business (50 or fewer emp.)
Apr 12, 2023
 Source
Overall Rating:
5.0
RP
Rahul P.
Founder
Share
"Best Marketing Automation Tool"
What do you like best about HubSpot Marketing Hub?

Great automations and lots of useful integration. Support is excellent and we received product updates on regular basis which helps us to cope with the trends

What do you dislike about HubSpot Marketing Hub?

Pricing can be Little affordable also they should provide some free trial or some plans for small and medium businesses.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

It's like one man army for me my entire work of marketing team is done by single software from social media to landing page and many more.

Enterprise (> 1000 emp.)
Apr 10, 2023
 Source
Overall Rating:
5.0
TH
Tyler H.
Founder
Share
"Top Notch Sales and Marketing Solution!"
What do you like best about HubSpot Marketing Hub?

At MarineMax, we always strive to use tools that give us a "360-degree view" of our clients. Marketing Hub makes that possible, allowing us to gauge customer interest across our most important digital channels.

What do you dislike about HubSpot Marketing Hub?

For specific features like Forms, styling and customization can be fairly limited. If anything could be improved, it would just be the ability to make things more personalized to our business.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Using a centralized marketing analytics tool like HubSpot Marketing Hub allows us to segment and reach our marketing contacts with the most compelling and targeted messages.

Small Business (50 or fewer emp.)
Apr 07, 2023
 Source
Overall Rating:
5.0
NM
Nicole M.
Marketing Executive
Share
"Good tool for email marketing"
What do you like best about HubSpot Marketing Hub?

Great tool for sending customer emails and gather customer info, easy to use and we have all customer comms in 1 place

What do you dislike about HubSpot Marketing Hub?

Email builder could be better, and open rates are now subject to Apple privacy fake opens, so it's hard to get accurate data

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Great tool to send mass emails and have centralized customer info and comms...

Small Business (50 or fewer emp.)
Apr 05, 2023
 Source
Overall Rating:
5.0
DS
Donnie S.
Founder
Share
"Easy and streamlined"
What do you like best about HubSpot Marketing Hub?

Easy to manage emails, contacts, and companies. It is very simple to manage and edit information and facilitate emails and contact records. I also love being able to create powerful workflows fairly easy.

What do you dislike about HubSpot Marketing Hub?

I would like some simpler contact views as there is a lot to navigate on the individual user screens and also be able to manage multiple companies within companies, i.e. partner/child companies.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Programming and sending emails, being able to customize and solve for unique needs fairly easily.

Mid Market (51-1000 emp.)
Apr 05, 2023
 Source
Overall Rating:
5.0
JT
Jeremy T.
Founder
Share
"A Transformative tool"
What do you like best about HubSpot Marketing Hub?

Marketing Hub has helped streamline all our marketing efforts across multiple business units. We have been able to close align our sales and marketing efforts which has seen a great upward trend in results.

What do you dislike about HubSpot Marketing Hub?

The only negative is how it is priced with additional marketing contacts being in groups of 5,000. It would be great if these went in smaller increments like 2,000

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Marketing Hub has enabled us to consolidate all of our marketing tools into one, much better tool. This is invaluable for creating accurate reports across the full buyer lifecycle and journey with our brand.

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