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Shopify
Empowering Your Online Store
4.4
(4,477)
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Shopify Reviews & Product Details

Shopify Overview
What is Shopify?

Shopify is an eCommerce platform that is nearly synonymous with eCommerce businesses. Best known for being a simple and effective tool for retailers, Shopify makes it quick and easy to create a shopping portal that offers dropshipping access and social media sales tools. It’s an accessible solution that simplifies the entire process of getting something up and running, with lots of customization options, and options to customize core functionality as your business grows. The platform also supports an extensive range of payment processing options.

Company Shopify Inc.
Year founded 2006
Company size 10,001+ employees
Headquarters Ottawa, Ontario, Canada
Social Media
Managed by:
KD
Kristina Dahl Hesthaven
Personal Trainer Coach
Shopify Categories on Findstack
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Ask Questions about Shopify
What Shopify is best for?
How does Shopify compare to BigCommerce?
What are the pros and cons of Shopify?
Shopify Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Shopify Pros and Cons
Pros
  • Best-in-class eCommerce tools for online retailers
  • Integrations with a range of tools and apps via the Shopify app store
  • Comprehensive inventory management via the Shopify POS Pro plan
  • Customer management tools included in all plans for creating client profiles
  • Lots of customization options with the app store
Cons
  • POS subscription also requires a subscription to the eCommerce service
  • The offline mode often suffers from outages.
  • Not the best SEO performance
  • Minimal checkout customization options
Shopify Features
Abandoned Cart Recovery
Affiliate Program
CMS Integration
Customer Management
Customer Reviews
Customizable Templates
Discount Management
Email Marketing
Fraud Detection
Gift Cards
Inventory Management
Loyalty Program
Mobile Optimization
Multi-Currency Support
Multi-channel Selling
Multi-language Support
Order Management
POS Integration
Payment Processing
Product Management
Product Recommendations
Reporting & Analytics
Returns Management
SEO Tools
Security Features
Shipping Management
Social Media Integration
Subscriptions Management
Tax Management
Third-party Integrations
Shopify Media
Shopify 0
Shopify 1
Shopify 2
Shopify 3
Shopify Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 05, 2025
Shopify Logo
4,477 Shopify Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Aug 22, 2017
 Source
Overall Rating:
5.0
MS
Michael S.
Chief Operating Officer
Share
"Great for dropshipping"
What do you like best about Shopify?

I like that you can integrate free dropshipping apps to create an online ecommerce store. This is such a good way to add a store to any website. Also, the pricing options are very fair. They have a "lite" plan that allows you to use Shopify on your Wordpress website for less than $10 a month. This is a no brainer for anyone thinking of trying out ecommerce or setting up any sort of online store.

What do you dislike about Shopify?

I don't like that it is still pretty tedious to make changes to the dropshipping apps. It isn't very user friendly and take a steep learning curve to get used to it.

What problems is Shopify solving and how is that benefiting you?

I am allowing my company to sell legitimate physical products without having to hold any inventory. That is priceless.

Small Business (50 or fewer emp.)
Aug 22, 2017
 Source
Overall Rating:
5.0
KC
Karen C.
Online Marketer
Share
"Easy use ecommerce for beginners "
What do you like best about Shopify?

Ease of use and custom website Builder/templates. Perfect and easy to track inventory and upload and navigation.

What do you dislike about Shopify?

Not SEO friendly and still limits yoast usability.

What problems is Shopify solving and how is that benefiting you?

Saves time in building a website

Small Business (50 or fewer emp.)
Aug 18, 2017
 Source
Overall Rating:
5.0
CG
Cullen G.
Media Director
Share
"Using Shopify to sell t-shirts"
What do you like best about Shopify?

I like Shopify's ability to sync with the Printful and other API's across the internet to make print on demand t-shirts a lot easier.

What do you dislike about Shopify?

I wish Shopify would connect directly with instagram so people could click the photo and go directly to the shirt on shopify instead of the home page.

What problems is Shopify solving and how is that benefiting you?

We solved the problem of not needing to have an inventory buy using shopify with the printful. Shopify would receive the order , send the details to printful, printful would then print the shirts and ship them to the correct address in less than 3 days.

Small Business (50 or fewer emp.)
Aug 11, 2017
 Source
Overall Rating:
5.0
MC
Molly C.
Consultant
Share
"Convenient product"
What do you like best about Shopify?

This product is a convenient tool to use in business. It offers many options for personalization to attract clients.

What do you dislike about Shopify?

I have found nothing to dislike about this program.

What problems is Shopify solving and how is that benefiting you?

We use this for customer engagement. We are able to personalize the experience to attract more people.

Mid Market (51-1000 emp.)
Aug 10, 2017
 Source
Overall Rating:
5.0
VP
Victor P.
.Net Developer
Share
"As simple as it can be"
What do you like best about Shopify?

You can build a online store in a short time period. The performance is very good, on the admin and front side. Adding orders is fast and simple.

What do you dislike about Shopify?

The only thing I did not like was that we had no access to some of the server backend options.

What problems is Shopify solving and how is that benefiting you?

You don't need a many developers.

Small Business (50 or fewer emp.)
Aug 02, 2017
 Source
Overall Rating:
5.0
SY
Shan Shan Y.
Founder
Share
"Great for eCommerce Startups!"
What do you like best about Shopify?

Ease of use, affordable cost, robust template and apps marketplace and most of all, their support is top-notch with 24/7 chat service!

What do you dislike about Shopify?

There are some limitations including having to close my store to switch over store templates because there is no way to create drafts in the html product editor and limited discount code features although that seems to have improved.

What problems is Shopify solving and how is that benefiting you?

I needed an affordable, robust eCommerce software with great templates and which easily integrated with various payment systems to start my business and Shopify has enabled me to do so easily.

Small Business (50 or fewer emp.)
Aug 02, 2017
 Source
Overall Rating:
5.0
BH
Becky H.
Office Manager
Share
"Shopify is awesome "
What do you like best about Shopify?

Love that is very simple to use. I recommend all the time.

What do you dislike about Shopify?

I would say the transaction fees. A few others that I use dropped their transaction fees.

What problems is Shopify solving and how is that benefiting you?

Tracking inventory and deliveries. Benefits are that it is amazing and makes the job so much easier.

Small Business (50 or fewer emp.)
Aug 01, 2017
 Source
Overall Rating:
5.0
HS
Hayley S.
Sales Associate
Share
"endless possibilities for online business ventures"
What do you like best about Shopify?

I feel like the possibilities are endless with this program. There are so many options and things you can add to your online store to simplify shopping; which in turn helped my business grow to its highest point. Mostly due to the ease of the whole process.

What do you dislike about Shopify?

Honestly, the seller fees are steep. But, when you're looking at selling for a fee or not selling at all, it is worth it.

What problems is Shopify solving and how is that benefiting you?

When you live in a city where the population is low or rent is too high to start a store, this is a great way to get hundreds, if not thousands of new customers. I have realized that potential for repeat buyers is high if the platform is catchy and the product can match the standards.

Small Business (50 or fewer emp.)
Aug 01, 2017
 Source
Overall Rating:
5.0
DP
Dave P.
Ceo & Co Founder
Share
"The perfect solution to build and launch an online ecommerce store"
What do you like best about Shopify?

Shopify is the best out of the box solution to quickly launch an ecommerce store. They provide the foundation for your store and have an amazing marketplace of apps to install on top of it in order to meet nearly any ecommerce site need you may have.

What do you dislike about Shopify?

The worst part about Shopify is its small inventory of available themes to download or purchase. You can customize your themes to try and stand out but otherwise you end up looking like every other ecommerce site out there and I think that can sometimes hurt sales.

What problems is Shopify solving and how is that benefiting you?

I'm solving the business problem of having to build and manage my own ecommerce site. I don't need to worry about credit card or paypal integrations because that is worked into the shopify experience for me. The greatest benefit is the full purchasing compliance that every Shopify theme has to avoid legal issues.

Mid Market (51-1000 emp.)
Jul 31, 2017
 Source
Overall Rating:
5.0
MP
Michelle P.
Logistics Specialist
Share
"Easy to learn!"
What do you like best about Shopify?

The filters to pull specific orders, entering product information was easy, & input of shipping costs for websites were simple.

What do you dislike about Shopify?

The wait time for customer service to respond.

What problems is Shopify solving and how is that benefiting you?

Organizations, orders are pulling in through with ease.

Small Business (50 or fewer emp.)
Jul 29, 2017
 Source
Overall Rating:
5.0
Ujjwal A. avatar
Ujjwal A.
Co Founder
Share
"Online Retail made easy.."
What do you like best about Shopify?

Anyone can set up a retail store within minutes with Shopify. If you have something you are already selling offline and would want to increase your market; Use Shopify. Setting up is a breeze and going live happens in minutes literally.

What do you dislike about Shopify?

If you are not in the United States then you have to use payment channels other than Shopify payments which could incur more costs to you.

What problems is Shopify solving and how is that benefiting you?

Increasing reach to sell whatever you have to sell is very easy with Shopify. The World is literally a Global Village.

Mid Market (51-1000 emp.)
Jul 28, 2017
 Source
Overall Rating:
5.0
TC
Tonya C.
Data Coordinator
Share
"Get the job done"
What do you like best about Shopify?

The way customer support go out their way to help you.

What do you dislike about Shopify?

There is nothing to dislike about this software

What problems is Shopify solving and how is that benefiting you?

I'm able to get my supplies and correspond with the customers

Small Business (50 or fewer emp.)
Jul 28, 2017
 Source
Overall Rating:
5.0
CH
Chelsea H.
Technical Recruiter
Share
"I recently opened a e commerce store and Shopify makes it easy "
What do you like best about Shopify?

I really like how user friends it is and it shows ways to improve site use

What do you dislike about Shopify?

Adding sub categories is semi limited with layout

What problems is Shopify solving and how is that benefiting you?

Having an online store. It is super easy to manage. This is my first time with a store so having something easy to navigate is important

Small Business (50 or fewer emp.)
Jul 28, 2017
 Source
Overall Rating:
5.0
MC
Marlin C.
Business Development
Share
"Best way to quickly create a simple online store"
What do you like best about Shopify?

It’s was easy. I’ve tried many other website store builders and none of them even come close to how easy Shopify makes it. Customer support is top notch. It’s nice to have them around to chat with when I have a question or need design help.

What do you dislike about Shopify?

The free themes are good but if you want something custom it can get a little pricy. But less than $200 for an awesome theme is still a deal in the web design world.

What problems is Shopify solving and how is that benefiting you?

We’re using Shopify to offer a subscription product. This would be a huge headache if we used any offer service. I did not realize how many other applications integrate with Shopify.

Small Business (50 or fewer emp.)
Jul 28, 2017
 Source
Overall Rating:
5.0
Tyler C. avatar
Tyler C.
Director Of Client Services
Share
"Best In Show"
What do you like best about Shopify?

It's easy. It works. It looks professional.

What do you dislike about Shopify?

It's pricey. Cost per sale is high. Not much support unless you're a big account and willing to pay for it.

What problems is Shopify solving and how is that benefiting you?

Total time-saver. Can be efficient with changes/updates.

Small Business (50 or fewer emp.)
Jul 28, 2017
 Source
Overall Rating:
5.0
ZS
Zev S.
Founder/Ceo
Share
"Shopify lets you focus on your business not on the tech stuff"
What do you like best about Shopify?

Easy to set up, easy to use. Once it is set up I can manage it all myself.

What do you dislike about Shopify?

You have to pay for every little add on. There are tons of add-ons you can have which is fantastic, but everything comes at a cost.

What problems is Shopify solving and how is that benefiting you?

I don't have to spend time doing web development on a website when I really just want to sell my products. I can focus on what I sell instead of making sure the site works.

Small Business (50 or fewer emp.)
Jul 28, 2017
 Source
Overall Rating:
5.0
KS
Kalina S.
President
Share
"A prefect interface for starting up. "
What do you like best about Shopify?

I created my company over night with no clue as to what I was even doing. All i knew was that I was trying to sell this really neat stuff that I was creating. I started with buy sell trade groups on Facebook that quickly became a disaster. I needed an online shopping cart platform and I needed it ASAP. I did some research on the different options for small businesses. I was just starting up and didn't want to spend a small fortune that I didn't have just yet. I needed somewhere that customers could order online and pay at the same time. Shopify gave me just that, they offered me low rate credit card processing with no monthly minimum and made the sales process seamless.

What do you dislike about Shopify?

One of the options that drew me to Shopify is that they offered a free trial, I however believe that a 30 day free trial opposed to a 14 day free trial would give the end used more sufficient time to get to know the system and decide if this system is what is going to work for them.

What problems is Shopify solving and how is that benefiting you?

I am making custom orders, I was trying to direct customer to Paypal but heard a lot of excuses as to why people couldn't pay using Paypal and would just pay cash on pickup. Using this interface the customer is required to pay, which creates less flakes and less money lost in supplies that are never picked up and paid for. I have a clean system to keep track of all of my orders.

Small Business (50 or fewer emp.)
Jul 27, 2017
 Source
Overall Rating:
5.0
ML
Melissa L.
Esl Teacher
Share
"Shopify"
What do you like best about Shopify?

I like that I was able to have own place and design it how I like.

What do you dislike about Shopify?

Nothing much. Shopify has been quite beneficial.

What problems is Shopify solving and how is that benefiting you?

I have more products that I can add to my store

Mid Market (51-1000 emp.)
Jul 26, 2017
 Source
Overall Rating:
5.0
DR
Dave R.
Creative Manager
Share
"Great ecommerce backend for your business"
What do you like best about Shopify?

The ease of use, it is just so easy to use this thing. I have worked with others in the past that gave me headaches trying to run reports, export contacts for marketing or adding products. Shopify has made all of this (and more) much better and easier.

What do you dislike about Shopify?

Sometimes the cost and fees. ALso Upon sign up while I reviewed the templates nothing really popped out much as being different than the other. Also, I have run into a few issues with the options of input for forms.

What problems is Shopify solving and how is that benefiting you?

I was using another vendor for my online store and it was old, clunky and turns out insecure. Since switching over I have never looked back.

Small Business (50 or fewer emp.)
Jul 26, 2017
 Source
Overall Rating:
5.0
Shabir B. avatar
Shabir B.
Director
Share
"Shopify is Best eCommerce Platform"
What do you like best about Shopify?

The most important thing is in Shopify, they have great support team. They are available at any time when you need help. Its secure no need to worry about any security matter and SSL is already installed. Its very easy to use. Its not important that you should have programming skills. Shopify themes are easy to customize very user friendly and also Shopify allow drop shipping business.

What do you dislike about Shopify?

I do not like monthly payment system for apps. It should be one time investment. Shopify should have monthly plan min $10, so that any one who are interesting to start there online business can give a try to start online business with low investments.

What problems is Shopify solving and how is that benefiting you?

Its not important you should have your own products. You can use drop shipping system using free apps like Oberlo. we can set up store over night and sell next day.

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