HubSpot Marketing Hub Reviews & Product Details

The Social Media tool within HubSpot Marketing is our key management platform for our LinkedIn, Twitter and Facebook accounts. Having a single calendar to manage our content scheduling as well as having pre-set time settings ensures we are pushing content daily at the appropriate times. It also enables multiple team members to work on social who can focus on the content while leaving the time to post for the tool to handle. Finally, the Clone feature provides automatic re-send capability for our top posts without having to re-write the content; thus saving time which is always a challenge.

I would like to have the ability to write content and select multiple social media channels to send the content without having to redo the process for each social media challenge.

As HubSpot Marketing is our primary marketing tool it saves us considerable expenses in having to purchase an additional tool for social media; obviously this is a nice benefit to save operational expenses. This tool is also allowing multiple marketing team members to create new social content and easily post without having to learn a complex social tool. Overall, we are saving time and money while offering an opportunity for our entire marketing organization to create social content.

Being able to schedule emails and social media while also housing contacts all in one spot.

Not being able to post longer videos to Instagram or to be able to tag people on LinkedIn posts.

A centralized place to deploy email and social media marketing while also having KPIs being measured automatically in the same place.

Using workflows and forms to acquire and tag leads for future campaigns.

I don't like the fact that I can't export page view history or see page views by Company.

We use HS for lead acquisition, email marketing, and nurturing.

It's convenient to use, never complicated.

Truthfully I am yet to find any downside!

Having easy access to all of my company social platforms in one place has made for a much easier and more streamlined process.

The Automation feature, the tokens which you can add to make it look more personal and customized. The analysis report is upto the mark. The feature of the campaign information is what I found made a deal as compared to mail chimp or Zoho.

The list created after making should also have option to create a list of non opens and bounced ones. That's what I dislike as it takes lot time to do the entire process again by going through each contact

The Hubspot academy had helped to make my profile stand out with the certifications offered, it helps to make my mails reach to large list or group simultaneously as per their time zones. It helps to easily create the interactive landing pages. The email type and format helps to customise email with new template and features of adding pictures and cliparts.

I enjoy that, as a newbie to marketing, that the tools and the builders are easy to use. Reporting is quick and results-driven.

I need to drive more leads. I wish there were more knowledge-based articles on how to do that.

Solving the bandwidth of having to post daily. I am able to build content, schedule it to post, and adjust quickly when needed.

All the way they help and support what you need to do. b000

i didn,t face any issue yet.as a suggestion i would like to recomend colour change

increased my traffic and automate my work and easily reached to my customers

With Hubspot it's easy to monitor the quality of all our marketing operations regardless of the channel they're being conducted in. Hubspot's landing page configuration templates are very comprehensive.

The catalog of email templates is too simple. You can't manage predictive sales processes as you can on other marketing and SEO platforms, which shows that Hubspot is not focused on the sales application, but on marketing.

Hubspot remains one of the best acquisitions when it comes to working with research and market segmentation. We like that it can be applied to achieve high results in marketing analytics and SEO management.

It is very effective in ensuring that our products are marketed at the right time. Customers receive our marketing emails from time to time on the update of our products. We have won many clients since we started using this platform.

This platform works well and I have not experienced any drawback from the functionality and the services it renders to our organization.

It helps us on updating our customers on our products. It also gives us feedback from our clients on how our products should look to fit their needs.

I cannot praise HubSpot enough for my fellow product marketers! The data that the tool provides for every piece of communication is invaluable to my job. The tool is simple enough for me to do exactly what I need, and if I ever need to make some modification to a template, I'm able to do so without any background in code. It's this combination of simplicity and breadth of features that really helps HubSpot standout. Unlike other bloated marketing automation or CRM tools, the HubSpot design team really knows how to put their users front and center. It's a beautifully designed software that puts what matters front and center. I also have to give kudos to the product team at HubSpot. The throughput in which they push out new features is impressive given the massive scale and complexity of the product. They have a roadmap and they deliver on it! I'm a big fan of HubSpot and I can't recommend it enough.

The data that you can get from HubSpot is robust, but I do wish there were easier methods to cut data at the user level.

HubSpot allows the Marketing and Design teams to collectively manage our company's marketing site and it's information architecture. We can quickly spin-up landing pages, blog posts, eBooks, and so much more!

- Workflows are easy to setup - Everything is user friendly - Easy to show to clients - Smart ways to setup leadflows - Very good support from Hubspot by chat

- Limitations in forms - Lack of integration with some social media management tools

We automated the whole marketing funnel. From automated emails to follow up with the account managers

I love how interconnected features are for campaigns. From email campaigns to social media posts, landing pages to contact forms, we can tie all our marketing efforts to the same campaign then analyze results. Plus they seamlessly connect to our contacts. I also love HubSpot's educational materials. From blog posts to the annual INBOUND conference, HubSpot training is top-notch!

Wish there was an easier way to see the images tied to an add when analyzing performance. Same with previewing social posts on the calendar view.

Integration of our marketing efforts and campaign tracking. Also above mentioned benefits of education and training.

It's easy to use, you have all the necessary marketing tools at hand. No need to go back and forth. No need to choose several different marketing platforms because HubSpot offers all the necessary tools.

I like all the aspects of HubSpot. Except for the loading. Sometimes the marketing Hub takes too long to load

I use it for marketing purposes of our company. We schedule our social media content, we create landing pages, forms, email marketing campaigns.

The biggest benefit of HubSpot by far is having all your marketing tools in one place, making it easier to manage your assets and contact information, as well as reducing the additional risk, cost and admin that come with using a combination of different third party tools to achieve your marketing needs. Instant support is available through phone, email or online chat. The academy provides useful videos on how to use the different tools and you can usually find answers to your questions in the community forum. There are also plenty of blog posts that provide how-to guides on all the different bits of functionality. The interface is very user friendly and easy to navigate.

Reporting on email performance is limited so I am currently exporting data to a spreadsheet in order to report on the specific metrics we need. Another limitation is the way folders are organised within the different areas - landing pages and emails can be organised into sub folders but you can’t have sub folders within forms and workflows. Also, it’s possible to view the number of times someone opens an email but this info can’t be extracted and would be very useful info for lead scoring and retargeting. That said, if there is a feature missing that you need, you’ll usually find someone else who has requested the same feature in the community hub, and it’s possible to up-vote the idea. If there are sufficient up-votes, the idea will be considered for development.

Marketing automation to improve our comms and make processes more efficient. Compared to other platforms, HubSpot is a very flexible and powerful marketing automation tool.

A month after migrating our site onto Hubspot's platform, I still find something new and useful everyday. I especially enjoy the lead notification capabilities, how they integrate with Slack, and the ability to report from nearly any angle you can think of. Definitely provides metric-based content strategy and inbound activity guidance on a consistent basis.

Nothing considerable to speak of. I was initially frustrated with some of the website WYSIWYG Editor's idiosyncrasies... but that lasted about a day and I just needed to get used to them. Now I prefer HubSpot's editing tools to CMS platforms I've used in the past.

Hubspot makes it far easier to trace leads back to channel source than ever before. The CRM and related account information capabilities are second-to-none. The reporting dashboard customization ability is extensive. The article/post/page-specific metric readout at the bottom of each main editable area is efficient and very convenient.

At the same time, so easy to use and so complete. We use every single tool in Hubspot to generate, track, nurture and convert our leads. It makes our job much more simplier, automating a lot of repetitive tasks, enabling our marketing/CSM/sales team to focus on the added value they can bring, and not on administrative work ! Support and FAQ very appreciated. Special mention for the customer onboarding :)

Lack of personalization on some points (on chatflows)... Some issues on managing the social media tool (differenciate several pages on Linkedin for instance) Analytics should me more detailed

Generate Leads Nurturing them Aligning marketing and CSM Automate a lot of tasks Track our performance x4 leads - x4 opportunities in 6 months

If you are striving for perfection in nurturing your users, customers and/or leads, do not even bother looking elsewhere: HubSpot is what you need. After you find your way between the menus, options & properties, everything else comes naturally to you, and you reach zen. You achieve peace of mind and soul, but also with your wife, neighbors, children, etc. Nothing else bothers you anymore - because your business is running just as planned.

Maybe, just maybe, the pricing plans are hard (more expensive) at first sight, but try to make it.

Landing pages, Emails, Zoom webinars, SMS integrations and we are using more and more features everyday.

Hubspot has a tool for nearly every aspect of our marketing initiatives. Yes, the SEO tools aren't as good as SEMrush. Yes, the ads tools are more granular in Adwords (as I'd hope they'd would be). However, when it comes to the interconnectivity of every major marketing facet (outside of direct mail, and there's integrations for that), Hubspot is the go-to for omnichannel marketing.

The reliance of software lends itself to a complete disregard for direct mail. With the malleability of Hubspot's properties, we're able to patch together a solution (physical products are a big part of our marketing, as a promotional products vendor).

One single source for all marketing tools, and the connected reporting that stems from it. No longer are we using an ever-growing marketing stack. Hubspot, and a couple other tools relevant to our industry.

From Hubspot I allowed you to perform multiple functions, it is a good application to start with all the Marketing processes that one requires and wants. At the time of campaign creation, A / B tests, creation of landing pages for web pages and the same emails for shipments

I still do not find anything negative to the application

At the moment I have handled the application well and have implemented other actions. It gives me advantages in all marketing issues and push up management for marketing efforts

Easy to create emails for campaigns, track leads and communications, organize contacts

Expensive as your contact list grows. Increased functionality gets pricey too

Marketing campaigns and lead generation. Getting sales and tracking communication with customers