HubSpot Marketing Hub Reviews & Product Details

Intuitive and easy to figure out; the interface is user friendly

Some features are locked are limited which is frustrating

Creating automations and being more intentional in mass marketing; creating better end user messaging

Automation capabilities for more than just marketing, but also internal workflows and connecting all systems. Plus simplicity.

That webhooks are gated behind operations hub. It should also exist in Marketing

Nurturing and automating all processes for the top of the funnel. In addition maintaining our customer database to activate them with events and trainings.

User friendly and highly intuitive software.

N/A - HubSpot Marketing Hub meets all my needs.

Organization and scheduling of social media posts/analytics across multiple brands.

I love that I have everything I need in one place, being a digital feels really overwhelming that's why every marketer needs HubSpot

Forms! bots get throught them all day ... even if I have added bot emails to the unwanted lists we need help!

I am unsure of what they are solving- but I wish they were solving better extraction of data from tik tok, wordpress and twitter

MarketingHub is absolutely the most elegant marketing automation tool on the market, for anything from SMB to Enterprise-tier (with the advent of OperationsHub, HubSpot can absolutely supplant Salesforce in larger orgs)

When compared to tools like Zoho, Mailchimp, or ActiveCampaign, the total cost of ownership is much higher. But "saving money" is not why you buy HubSpot -- you buy HubSpot to grow your organization's revenue.

MarketingHub handles the customer lifecycle better than any product I've ever seen -- it's so effortless for revenue teams to build high-performing automation. Seriously, when you compare it to Pardot or Marketo it's almost laughable how much more straightforward and easy HubSpot is while still maintaining flexibility and power! Smooth, effortless Marketing automation (email, SMS, chat, etc.) that integrates with our sales process with SalesHub

Easy to use all in one tool. Don't need a bunch of different tools on the stack.

Sometimes menu items are hidden in submenus but search function solves this

All things marketing for our over 100 marketing hub implementations

Marketing Hub is easy to understand and set up, we moved from another marketing automation platform and the adoption for Hubspot was so quick and easy for our entire team.

Integration with our CRM platform isn't that great and the user journey is a little clunnky.

Our entire Marketing automation is done in Hubspot, gives us data analytics, email automation and workflows are great to use and we love how easy it is to understand the numbers and data.

Love that it is an all in one solution. Everything we need in one place makes it easy for my team.

More automation would be nice. Everything else is good

Great place to store all information in the customer cycle.

That it is so well-known that I learned how to use it in college, before even getting to a job that uses HubSpot. It is also so well-known that most questions can just be answered by Google

I love the frequent changes they make but it would be nice to have more information about them without having to rely on the short tutorial that seems to only pop up while you're in the middle of something and don't have time to read it. Being able to pull it up at a later time or go to a link with more info would be nice

The reporting and dashboard features reduced time spent gathering, sorting, and analyzing data. We are still in the process of ditching all the excel spreadsheets, but getting rid of those and having more accurate information (with minimal chance for human error) is huge.

I've used HubSpot at many companies and it's always been a huge value-add. It's a large and complex system but it's surprisingly easy to use and there's always something more to learn. There are great resources to learn about how to use it. Leaders at every company I've worked for have always been blown away with what marketing can whip up using HubSpot!

Because Hubspot has so many options for customization, sometimes it's hard to locate the tools you need. For example, you might need to build a form and put it on a landing page that's sent to an email list that's built in contacts. Those are four separate areas within hubspot and their interfaces are not always intuitive. Sometimes this takes more clicks than one would like

We reach out to our clients using email so they stay engaged and informed. Everything is very straight forward and we love the data we can see on clients- it helps us monitor who is engaged

HubSpot is continually rolling out new features (largely based on user suggestions & requests) that amp up its power. Marketing Hub makes it easy to roll out campaigns and more importantly, see exactly how they perform.

There are a few "I wish it would do XYZ" things, but not many.

Saves me MANY man hours and enables me to make data-driven decisions for moving forward

Streamlined workflows UX is unmatched Hubspot understands that marketers time should be dedicated to creativity and not admin work.

UTMs captured per lifecycle stage would be ideal

Understanding how contacts move through our customer journey

We switched from Pardot to Marketing Hub this year because wanted to better integrate our marketing stack within a tool that is much easier to use. Once switched, we noticed immediate changes in efficiency. We were quickly able to produce, automate, and optimize content at scale. Additionally, the ease of use enabled our team to try new methods of engaging content development within record time. This was the best decision ever made and I will continue to have HubSpot follow me throughout my professional journey.

Nothing to dislike. The platform is easy to use and fun to work in.

HubSpot is allowing us to remove the customer experience and journey gaps but consolidating multiple stacks and developing seamless, personalized experiences. Another challenge it is solving is cost. We have three hubs for the price of one Pardot marketing automation instance and we get so much more functionality within HubSpot.

Marketing hub makes it easier for our team to organize and pull member data. Information is at our fingertips and data empowers us to better help our members.

The data we bring in from our original CRM doesn't come over seemlessly, but we've found a work around. What we least like is that we can only have one footer saved. We need three for our three different companies. And billeted lists need more formatting options.

It's helping us better understand what our members are reading and interacting with.

Hubspot marketing hub is the ultimate marketing automation tool. Not only does it have incredible functinality, but it is the most user friendly tool out there.

Marketing Hub is quite expensive, and if you are on a budget, can be difficult as a small business to invest in.

Nurturing makreting leads to sales and attributing marketing activities to revenue are two of the most important elements, and Hubspot is the best solution for it.

It makes it easier and faster to get the work done. Now with the AI tools we can optimize our content and customers are happy with the results as well. No need to use additional platforms anymore.

Honestly nothing. I have tried other products that don't get the full assets for the marketing team. If there's something better than HS please let me know

Generating content, copy writing, marketing email automation

Marketing Hub allows our team to collaborate on content, gain exposure through utilizing it's built-in SEO tools, social media and email marketing tools. We absolutely love the Marketing Hub.

The inability for us to access some features because of our infrastructure in the Government Community Cloug High (GCC High).

Marketing Hub solves the problem of connecting the dots between sales and marketing - our customer journey. We intend on utilizing this tool even more in 2024.

I like the ease of use for any of my marketing activities I need to accomplish.

I wish they would update the social sharing settings but I think that may be in the works

It streamlines the entire process!

Probably the best marketing platform for U.S market.

not very friendly in other languages / markets. Hubspot still has work to do in spanish and portuguese speaking markets.

I track my website traffic, emailings, and organize all my clients and leads in one place.

Hubspot Marketing Hub is our go-to tool for all our Marketing Initiatives. The best about Hubspot Marketing Hub is its User Experience. It is pretty much simple and their to-the-point approach (not showing too many options) is very beneficial. It has all the functionalities from Contact creation to email campaigns to Attribution tracking. One of the features that is very useful for us is its Contact Activity History. It has a huge impact on our business.

I have been using Hubspot Marketing Hub for years now, the main red flag in Hubspot is its lack of Artificial Intelligence capabilities. Hubspot do have generative AI for Content creation but it lacks AI functionalities in Analytics and Database cleansing. We are tedious process especially if you have a huge database.

Before Hubspot, we were clueless about where leads were coming from and which channels were performing well. And with Hubspot, their Default contact properties called "Original Source, drill-down 1, and drill-down 2" are a lifesaver for us. One more area Hubspot is beneficial for us is Hubspot Academy. When a newbie joins our team it is easy for us to train via Hubspot academy. It is one of the best free tutorials out there.