ActiveCampaign for Marketing Reviews & Product Details

I love all of the rich data. I love that you pay once and you can send out unlimited emails. I love the pricing model. I love the tagging system that you can use on links in emails.

I hate it when people unsubscribe from my email list.

I am using Active Campaign to increase engagement with my brand and increase sales. I have been able to make better sales decisions based on the data that Active Campaign provides on members of my lists.

I love that it gives me the ability to stay connected with my tribe.

It is user friendly but it did take awhile for me to learn it and get use to how it flows.

Easy connection with my tribe and automations that free up my time.

I love how ActiveCampaign is easy to use but has a TON of functionality. From the nuture campaigns, to the easy-to-use templates, to the custom surveys you can create, we have loved ActiveCampaign.

Sometimes I get a little lost because ActiveCampaign can do SO much. Kind of like when I'm asking "where did I put my car keys", I can get a little turned around because, but I figure it out and remember quickly, then I'm back in the race.

Being able to communicate and stay in contact with my lead base is crucial and Active Campaign makes that easy and reliable.

It is easy to use and there is a lot of functionality.... I have used other platforms like it, and ended up with Active Campaign. It is the best.

Nothing! I have really enjoyed it. I have also utilized the advisors to help me figure a few things out and it went very well.

We are using ActiveCampaign to reach our customer base. We use it for mass mailings, as well as automations that are linked to our e-commerce website. We use it for abandoned cart automation and much more. It has been very easy to work with. I have the site open on my computer all day, and monitor it frequently to see who has signed up for newsletters, etc.

Easy of use, you learn fast how ir works, powerful automations, very good costumer service.

Bad woocommerce connection. Some mails go to spam or promotion tab

Im solving and making my live easier with retargeting (form carts, webinars, etc...) and maintaining my community up to day with evergreen newsletters and offers.

I love the CRM, automations and scoring.

I'm still trying to find something I dislike.

I have used many of the top services before finding ActiveCampaign. Most of them are packed with features (if you don't mind the endless upgrades) and some have the CRM capability that I need for my sales team. However, there were several big reasons that made me very happy. (1) Very easy to start from ground zero (2) Self-paced training courses that get me setup on the fast-track (3) Prompt, knowledgeable staff that are always a few clicks away.

The onboarding experience was very hands on. Everyone was helpful and it was a smooth transition. There's lots of content to make sure you fully understand the platform.

I would like to see split testing for landing pages, but I wouldn't call that a dislike.

We finally have a CRM to use with our business. We have a cost efficient place to get more than just emails done.

My favorite thing about Active Campaign is how easy it is to streamline all of my processes! From the first purchase, it's so easy to tag, follow up with the Campaign, and create Automations.

There was a bit of a learning curve but that is only because I was used to a different platform.

The automations and lead scoring have helped me to see who my best customers are and create follow ups based on their behaviors!

Easy interface with beautiful email template options. Customer service is outstanding.

We're still learning all the features that AC provides - nothing to dislike yet!

Creating a highly personalized experience for our customers - connecting and reconnecting with them to create a highly engaged experience

The ability to create specialized campaigns using several criteria.

The lack of timely live support. We've been on AC for several years. In the beginning we had access to a live person on demand. Now, it takes over a week to get something scheduled. With the growth, it seems that even though our list is reasonably substantial we're still "little fish"

Quirks in automations. That was actually an AC software issue. It took a couple of rounds but eventually it was resolved. Tagging and integrations. Gets a bit complicated but they've been helpful in guiding us.

The Customer Service at Active Campaign is excellent.

There really is nothing to dislike at AC.

Creating new campaing designs.

I love that my business mentor can create funnels and share them with me so I don't even have to create them!

I'd love to be able to pick up the phone and call in for some tech support. I often have to wait til the next day to hear back when I really just needed a quick answer on something.

I've been able to create so many different automated funnels, running in tandem and it's easy to keep them organized.

The tech support through the chat has been superior to any other tech support I've received in the past.

There's not much I don't like. Sometimes the email editor is a little slower than I'd like.

It's a great service to set up both automations and one time emails. I love that I can add custom tags and have easy imports with custom fields.

I love how many functions Active Campaign has and different levels too. If you're not ready to for a full CRM platform, you can start smaller. It's super easy to use and is inexpensive compared to many other platforms. You have a ton of options. I also love how supportive the team is when you run into a problem.

My delivery rate has gone down since switching over (on 2 different business accounts). Part of it could have been on my end for one of the businesses (I fixed the DKIM record in my cpanel and it seems to have helped a little).

I'm definitely saving money on email marketing and I'm able to built emails the way I want in a visual editor (whether I want them to be simple or more visual - I like that I have options). It also easily integrates with my other systems which I was pulling my hair out over previously because I had to do a lot manually. Yay!!

Integração de todo o processo do funil. Possibilidade de integração com diferentes canais.

Pouco suporte, precisaria ter uma área de vídeos mais acessíveis e ou a possibilidade de uma acessória na implantação.

Tivemos ótimos resultados visto a melhoria dos processos internos. Ganho de produção.

I like having all my contact details, campaigns, website automations, and project tracking (when I get to learn more about that feature). So much to learn and figure out, but there are many webinard and experts to learn from.

Some of the features seem to be over my head, but I'm learning! Thank you for making it so easy and fun to learn all the features available!

I needed a software that could host all my contacts, have email marketing, tags and segments for sending to different groups, AND have a pipeline to track projects/ potential clients & contracts we're working on. I will realize that process and ease once I reach that phase.

AC does everything we need. Their automation is super powerful and saves us a ton of time.

I wish they supported Google Fonts. We wish our branding was able to look the same as our other collateral.

We use their APIs and automations to make our communications better.

AC offers clear visual tooling that makes the design of autoresponder sequences relatively simple

Training for the tool is charged at premium rates even for existing subscribers

segmentation of prospects. Benefits are providing better more relevant email content to customers and potential customers.

I like the automation function and ease of use of template building to send out emails as well as maintaining our mailing list.

Found it harder to locate and create sign up forms. Segmenting customers in to groups/tags also took a while to figure out and I think this could be organised a little easier.

I can automate processes which took a lot of time previously and create attractive looking emails. Easier to keep in touch and market to potential clients/targets.

The easy way how you can create segments from your email-list

A bit cumbersome to incorporate different pictures into a custom-designed campaign

I can reach my email-list quickly and it works so well that mostly I do not send out test emails