Cognism Reviews & Product Details

Ease of use. Cognism is a one-stop shop for all the data I need.

Would be great to have more advanced additional services.

quality of data. Less time spent accessing data gives us more time with customers.

It's easy and fast to use, specially when you pair it with Linkedin

I think some of the numbers you can find there and the emails aren't really updated, yet again that's something normal.

I'm getting more number and emails than I was before using Cognism

Very High numbers of Email and good numbers for Direct Dials. The extension is easy to use and understand :)

You may could may get more mobiles for the Europe region

It's a lot easier for me to get through to my prospects which makes my success rate higher

How much more efficiently we can collect data and relevant prospects. Saves us a lot of time and the data is of high quality.

Nothing major at all, just a better filtering/sorting function in the lists would be nice. Other than that nothing to dislike really.

That we're saving time in the prospecting phase as well as getting more accurate and relevant data.

How fast can I get the data that I need and export it to my list.

Sometimes doesn't have any info regarding a prospect, mainly depending on the region.

Lack of numbers for certain prospects, it covers greatly that part and it makes a big difference

Mobile numbers across EMEA and data volumes in the IT sector

Could be better coverage across APAC and USA

Finding mobile numbers for IT decision makers across EMEA

Prospecting is powerful - the ability to build out Campaigns and schedule in advance for multiple days is beyond convenient. The Intent Data is great info! I compared to three other packages and this one seems to be the best overall value. The Onboarding was excellent - Adamina was simply fantastic!!!

A few programming quirks - for example - when you schedule a campaign it shows in the detail to run the next day but the Calendar reflects two days away - they do not sync - and they do not go out as scheduled on the exact day but do go out on the refected Calendar day - odd. A ticket has been submitted.

Increase Lead Generation

Great 121 account manager service with the Cognism Team

Slow research stage when looking at data figures.

Lead gen

The customer service is excellent. I especially want to mention Bansi Kakad, who has helped us with all questions in record time.

Insufficient data in some verticals, to be expected.

With Cognism, we have access to a vast pool of up-to-date data, which speeds up our lead generation machine.

The LinkedIn ribbon fits perfectly into my workflow! I don't have to log on to a separate webpage to access all the information I need.

Would be great to be able to access campaigns from the ribbon as well rather than logging into the platform! (Which takes a bit of time and a couple of open tabs, would be nice if it was all on one window)

Data, having direct contact details for epople i want to speak to is a massive help in my role!

Whilst using the Cognism tool there was nothing I couldn't ask Bansi Kaked. She guided me through everything and nothing was ever too much!

Sometimes it felt as though there were a lot of steps for one small task. However, once you are used to the process this is no longer an issue.

It helps create a steady flow of new business.

the data quality, and the email sequencing

i'd like more credits! perhaps a better reporting system so i can identify my most powerful emails more easily

sales automation and lead generation

We like the data and insights that are provided by Cognism. How the platform continually has updates and improvements. Our CSM, Sam was the main reason when updating our contract that we boosted our agreement to ensure we still had her support.

Would be great to gain better data outside US and UK.

Reaching a large number quickly and without much effort.

A lot of scope for specific targeting and full control over the messaging you are sending out in a sequence.

Some of the newer additions are a bit clunky - the email replies and opened emails section on the dashboard deserve their own section. Also, it would be good to be able to sort by campaign and date, to see replies in order. We still have to track this manually.

We have used Cognism to generate engaged contacts, which then can be added to a sales funnel and have more chance of converting than a cold reach-out campaign.

The platform is easy to navigate and intuitive. The data is some of the best I ahve used particularly for specific job titles. The back up and in particular my account manager Bansi Kakad were excellent.

Possibly a better way to filter your results per company (bring all in one company together) before you download them

access to quality leads that saves time for us and our clients

Range of data and flexibility is second to none

Bounce rate a little on the high side for some searches

Reaching out to target market, sharing knowledge about our products

I very much like having Bansi Kakad as our account manager. She is very proactive in her approach and incredibly customer focused. She helps us to proactively plan how we use the service. The only downside is that we wish we could be as proactive internally so that we could make the most of the investment!

The Platform has had a steady increase in functionality, since we came across it back in 2019. What I would appreciate is a clear roadmap of features and enhancements that are planned. This is by no means a reflection on Cognism. Maybe we are not educated enough here to look at available roadmap items. So we would welcome that!

Cognism has given us direct access to the data we wish we could extract previously. The way we can control our own searches that are tailored to our needs, all from within the interface is a huge plus.

Our client success representative Isaac Hancock has helped us mobilise the data in a way that works within our workflows.

Occasional data inaccuracies sometimes not reaching desired propsect

Solving the problem of getting hold of people, particularly during a pandemic

Product is second to none- trialled everything on the market and this is the best. Service is great- everyone there is helpful and fast

Not cheap- but all in all good value in my opinion

Finding leads, qualifying leads and managing the outbound process on one platform. Account managers are awesome- shoutout to Isaac Hancock 👍

User friendly, so many options to tailor to specific companies/industries.

Can't really say I dislike anything. Maybe make the duplicates more visable.

Lead generation is very helpful towards our goals and objectives.