Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPhone |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
What I appreciate most about Brand24 is its commitment to staying ahead of the curve. The team continually updates the platform with new features and improvements, ensuring that users like me always have the latest tools at their disposal. The customer support is exemplary, with a responsive team that genuinely cares about user satisfaction.
I feel like I'm sometimes drowning in all the data this tool throws at me, but can you really dislike that? Maybe, but I think it's better this way.
Brand24 assists in identifying influencers and tracking their impact. This helps to collaborate with influencers effectively and measure the success of influencer marketing campaigns.
As an account manager in a marketing agency, I use Brand24 for multiple purposes. One of them, and the most important one is researching online mentions about my Clients. Knowing what people think and write about my clients helps me take care of their image and reputation. Brand24 delivers mentions fast and precisely, letting me to react before its too late, when a negative review comes up. I love their sentiment analysis for this purpose! I also use Brand24 to search for insights. I track different topics related to my campaigns, to find what issues people are facing and learning what are the best ways of communication to reach them with product we are currently promoting - which features and benefits may be important for them, what are they looking for. After gathering insights, as soon as the campaign starts, I track hashtags related to it to measure reach, awareness and volume. I sometimes use the report feature, but I love scrolling through the tool myself to find interesting data. I really appreciate that Brand24 is constantly developing, coming up with new features. The Customer Success team is always there to help me, when I am in need.
I might be biased, but there are no such things! ;)
Mostly helps me take care of my Clients' reputation online. It finds negative mentions fast so I can respond and take care of it before anyone else does - it wouldn't be possible to do manually. Also, helps me find insights to create better ideas for my Clients' campaigns - also I woulnd't do it as thoroughly manually. Finally, Brand24 has a lot of analytics that help me measure the results of campaign that we run and makes it easy to report.
Brand24 is an excellent tool to monitor your presence online. It is very easy to use and manage, and the pricing is fair. However the best of all, is the personalized and attentive customer service. We are very happy with Brand24.
So far we only have had a positive experience with Brand24.
We were having a hard time monitoring our online presence across all platforms and Brand24 has helped us centralize this all in one space.
The platform is easy to use, intuitive, and has fantastic customer service. Whenever I´ve had an issue or question, I always get a gratifying answer and attitude, no matter who is attending to me.
You may only have some restrictions regarding the language and region you are searching for. I also would like to include assessments on specific sites, but all these are fine-tuning features, otherwise, the platform works perfect.
We may be interested in searching for quick media insights on different projects and brands, whether for comparison purposes, media presence upon a specific action, campaign progress, or decision-making.
Analysis part report part Summary part Influencer part
You need to connect direct with facebook
To know how audience are reacting with my products
Brand24 becomes an attractive partner for interactive and content marketing campaigns. It provides a complete control panel from which I can monitor all the activity on the Internet in real time, allowing me to evaluate the success of our campaigns, the level of happiness among our clientele and the success of our commercial and marketing decisions. Having this support allows me to go much deeper into the concept of development and exploration on the platform. Many of my ideas have already been implemented in the program; for example, the software was used to access a sophisticated degree of content design for network publishing.
The price is prohibitive, and the program could be much more useful if it had more robust features without charging exorbitant fees.
To a large extent, we rely on it to evaluate the results of our social media, publishing and premium content generation efforts. We selectively modify material at the optimal times and share it on the most engaging channels. Without a doubt, the software has helped us achieve our goals, as evidenced by the increased effectiveness of our marketing efforts and the increased awareness of our brand in the online marketplace. It is recommended for anyone who could greatly benefit from using it to analyze their company's marketing and social media material.
Brand24 is my favorite tool for listening to my audience. I run a popular Twitter chat and use Brand24 to see who my most engaged participants are. I also use Brand24 to track the performance of marketing campaigns that I do for brands and for my own business. Brand24 also allows you to track conversations around specific keyword phrases in your industry so that you can FINALLY see those invisible and often ignored mentions of your product or service category where you can engage with potential customers who are discussing your product or service. This allows you to answer and questions and build on that know-like-and-trust factor.
The only thing I dislike about Brand24 is NOT being able to export "sources" -- or the people who are mentioning your brand or who are engaged with your hashtag.
This is the BEST tool that I've found to measure the performance of specific campaigns that I do for brands. My clients find the reports very informative. I'm a publisher, so I'm not sure that it's increased my business, but it has helped me tremendously in serving my clients.
I found in Brand24 a platform that manages to simply and easily provide the data that is key to making decisions. The platform is easy to use and the support service is very good and fast.
I did not find a negative aspect of the platform.
It allows me to analyze the mentions on different platforms and social networks in real time, which not all tools provide.
Real-time monitoring: Brand24 allows me to track mentions of my brand, products, or services across social media, blogs, forums, and other online sources in real-time. This helps me stay informed about conversations and respond to customers or potential customers promptly. Sentiment analysis: The platform provides sentiment analysis, which helps me understand the overall tone of the discussions surrounding my brand. This information is valuable for refining my marketing strategy and addressing any negative sentiments that may arise. Customizable alerts: Brand24's customizable alerts let me set up notifications for specific keywords or phrases, so I never miss important mentions or conversations about my brand. This helps me stay engaged with my audience and manage my online reputation effectively.
Limited data sources: Although Brand24 monitors various online sources, it may not cover every single platform or website. As a result, some conversations or mentions might be missed, leading to incomplete data.
Online reputation management: Brand24 allows me to monitor conversations about my brand across various online platforms, helping me maintain a positive image and address any negative feedback or misinformation promptly. This proactive approach helps protect and enhance my brand's reputation.
What I love most about Brand 24 is how it contextualizes PR and gives it a $$ value.
It may sometimes pick up discussions unrelated to client or keywords.
Keeping our clients up to date with mentions.
Brand24 is an exceptional online reputation management tool that ticks all the right boxes for businesses. One of the standout features is the intuitive interface that is easy to navigate, even for beginners. The tool also boasts an easy setup, meaning users can start monitoring their brand mentions quickly. The billing and invoicing information is another great feature, providing payment transparency and clarity. What's more, users receive email notifications about their company mentions, keeping them in the loop and ensuring prompt action can be taken if needed. Perhaps the most impressive aspect of Brand24 is its ability to help businesses take control of their online reputation. With the tool, it's easy to find discussions on topics that are important to your brand, making it an excellent resource for lead generation. In summary, if you're looking for a tool that can help you monitor your online reputation and generate leads, then Brand24 is definitely worth checking out. With its user-friendly interface, easy setup, great billing and invoicing features, and email notifications, you can stay on top of your brand mentions and take action as needed.
One issue arose when Facebook blocked Brand24 in 2019, preventing the ability to view company mentions on the platform. However, since that time, I have not encountered any further issues or problems.
Brand24 solves the problem of monitoring online brand reputation by providing a user-friendly tool that identifies brand mentions and discussions on important topics to the company I'm working for. This benefits us by allowing us to take prompt action to protect our brand's reputation and generate leads through engagement with potential customers.
I love that I can find mentions of my brand or name on social media and on blogs and the web. It's easy to set up and have the reports emailed daily or weekly. The mobile app is awesome too so you can respond to mentions even more quicker.
The starting price, I wish they had one level down for beginners who try the platform.
I have found mentions for my clients and myself that I would have not otherwise known about. Google alerts only show you what is mentioned in news not on social media or blogs.
Brand24 picks social media posts region-wise without including any irrelevant ones. Easy for projecting the mentions with customized dates.
Sometimes we need to select the date range twice to get the correct data. If this bug is fixed, Brand24 is awesome.
Instead of manually monitoring the social media, Brand24 does that in matter of seconds.
A few of the best features are daily reports of a monitored keyword, analysis of the sources where the brand is mentioned, and what is the most important for an NGO - Brand24 is a reliable source proving the brand's mentions outside of primary social media for potential donators.
From our perspective, as an NGO, what Brand24 offers is more than enough to meet our expectations.
Because we are an NGO and do not run a business, besides analyzing potential threats to the brand's reputation, we use Brand24 to check for negative comments online and rapidly respond to them.
The software is easy to use, they have decent guides and help docs, and the support is stellar. A very good app for tracking mentions. Lots of filters to hone in on the results that matter.
I wish there were a "pause account" option. We only use it when a client requires this specific service which is somewhat infrequent, so I wind up cancelling and reopening once or twice per year. Support folks are really good about cancel/reopen assistance, no friction or resistance.
Keeping an eye on the chatter around a brand, product, person or incident. Specifically, whether that chatter is brand-impacting (meaningful) or just random noise. Picks up multiple sources so the coverage tends to be quite good - sometimes overwhelmingly abundant but filters and the "block source" option take care if that.
Sortowanie opinii na pozytywne i negatywne. Bycie na bieżąco.
Minus, że nie można szukać wzmianek w prasie.
Oszczędność czasu, możliwość szybkiego działania na rzecz klienta.
After more than 3 years working with Brand24 I'm completely sure than I won't lose anything. Easy to check in a quick read.
I received 3 mails a day even though I configured to receive just one.
I need to know who mention my customers and where.
Ease of use It improves our other activities - e.g. controlling the reach of our campaigns
Sometimes the results are difficult to sort
We monitor mentions of our company and derive ideas for articles from Brand24 results
The targeting keywords it fetches has become smarter.
Sometimes, the alerts delay a bit, but nothing to shabby.
To know where my brand is across the internet. Having a social listening of what is being said about the brand is key.
I reviewed and tried several different brand and media reach & monitoring services, and Brand24 was the best. They offer the most complete toolkit for setting up your monitoring, especially tracking #hashtag mentions, which not many services do. As a marketing agency, I especially valued the AVE to show my clients the dollar value of our social media and podcasting work. The reports were both detailed and visual, and can be customized. My clients loved them. I also liked the ability to reclassify a mention as positive, neutral or negative because AI can get the sentiment wrong because of context.
Would like a free version to run while my clients are on hiatus.
Tracking hashtags is hard, across ALL platforms -- social and non-social -- is a big problem that Brand24 solved. And, to have that all in one place is fantastic!