Google Analytics is a platform that runs on the internet designed to give users in-depth insight into their website traffic as well as user behavior. Google Analytics is well known for its ability to track site visitors, monitor website performance, and review user engagement so users can improve their visitor’s site experience and boost conversions.
Google Analytics is also often used as Digital Analytics of choice in Marketing and Indie Hacker tech stacks.
Capabilities |
|
---|---|
Segment |
|
Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
Training | Documentation |
Languages | English |
User behaviour where they show how each user and gone from which page to which another feature i like is our my all campaigns are show accurate details of each user coming from which source
I am not happy on how recent change of GA4 happened it took me long time to learn
Undertsanding user behaviou and messuring my ads campaign better
Without an analytical tool, it feels like being blind and unknows to the progress. Google Analytics enebled in my website helps me to grow and make my next strategy seeing the progress of each content. Also it helps me to keep myself motivated with all the insights of visitors, impression, time spent etc.
Proud to tell that I love everything about this tool.
Usually I use content based and some products in my website. I use this tool to track visitor's region and which products they got interest. Then follow to maintain improvement on that specif area, work more and make that content more strong. Also it shows me my visitor insights that helps me to understand the progress.
Very easy to install and set up, especially with WordPress and Google's Site Kit plugin. The best thing about GA is that you can clearly see how your marketing's performing and where you're traffic's coming from. But don't stop there. Optimisation, personalisation and experimentation will help you get ahead of your competitors.
It's free - what's to dislike? Some people say GA4 is difficult to configure but there are plenty of very good YouTube videos that can take you through this,
We use it primarily to optimise our clients SEO performance and reporting.
It's easy to navigate and for the most part, i can quickly find the info i'm looking for
The GA4/UA changes were tricky for my team to handle since they were used to the previous layout and where information was
Our company is able to track website growth and identify which pieces of content do the best and where there are opportunities for improvement.
I appreciate Google Analytics for its robust tracking and reporting capabilities, user-friendly interface, and the ability to gain valuable insights into website performance and user behavior.
Nothing very much to say. Its really best option for free
Google Analytics solves problems related to website performance, audience insights, conversion tracking, content optimization, traffic sources, mobile analytics, e-commerce data, and customization. It benefits businesses by improving decision-making, enhancing marketing efforts, and increasing conversions.
I love Google Analytics for its detailed insights, real-time tracking, and user-friendly interface. It's a powerful tool for both beginners and experts.
A minor drawback of Google Analytics is the initial potential for data overload due to its extensive information. However, with some familiarization, users can navigate and harness its power effectively.
Google Analytics solves the challenge of deciphering website data, offering detailed insights into audience behavior and conversion tracking. This benefits users by empowering them to make informed decisions, optimize strategies, and enhance overall online performance. Personally, it provides me with a powerful tool to understand and improve digital engagement.
Easy Conversion Tracking. Call Conversion Tracking. Sales Funnels Adwords Tracking Source of Traffic Bounce Rate
Minor Realtime Data Accuracy Issues with Keywords driving traffic on CPC.
Helped us to identify CTA Problems and Increase CRO Analyze Performance of Campaigns and helped in decision making to invest more on reliable campaigns. Spot Low Performing Keywords.
Google Analytics allows users to configure Google Analytics to track and analyze all campaign running on different platforms with easy integration. Dashboarding, Real-Time monitoring with Geo data is incrediably fantastic and well working feature in Google Analytics
We do face sometime minor issues like data discrepancy in exported reports with different levels.
It has allowed me to track and analyze user behavior, traffic sources, real-time monitoring, Geo data and much more
Google Analytics helps me gather all of the valuable insights from my website & apps by just only one time setup, it's easy to access and friendly user interface makes working with it much and much easier. I can identify and understand my audience and their demographics clearly.
Almost each and every thing is perfect about Google Analytics from simple & interactive UI to help & support content but there should be one by one customer care help for normal users too because asking on community makes it consume more time instead of direct chat support.
Easy tracking for my websites, mobile applications and analytics which helps me in identifying my audience category, interests, age and various other demographics.
Dados precisos, principalmente com a mudança para o 4.0
Não gosto das integrações, acredito que possa melhorar as tags.
Está me ajudando a identificar o comportamento do usuário de forma precisa, trabalhar o funil de vendas.
What distinguishes Google Analytics is the power of the tool, as it includes all the reports you need, from analyzing visitors to analyzing advertising currencies. and have a good support team and community
nothing it is supper anlytics code. full free and easy to use
At the heart of Google Analytics is its ability to help you track user activities on your website, such as details about landing pages, pages visited, exit pages and other important data.
I have always enjoyed using GA as I just find it simple and incredibly user friendly. I have gotten several friends to set it up on their small business websites. I have trained one close friend in how to use the data for his site from GA to better target customers for his business which he operates solely and it has allowed him to target high quality leads for his business with simple weekly reports.
Currently I cannot think of anything, GA has numerous reports and ways to breakdown information that has been useful to me especially in a professional capacity.
Device usage and tracking links have been greatly beneficial to my colleagues and friends when designing monthly budgets. GA allows for greater allocation of resources to insure a higher ROI and reduce wastage.
Google Analytics enables me to keep track of everything that's going on with my business such as how many leads I'm receiving, where my traffic is coming from, any changes and trends etc
I dislike the change from Universal Analytics to GA4 Analytics as it is very different and takes a lot of getting used to. There are a lot of unnecessary areas in Google Analytics which I don't need.
Google Analytics helps me drill down into more detailed information regarding my website. It enables me to find out more about my web users demographics, devices and behaviours. It also enables me to keep track of my marketing efforts
Google analytics provides so many features . Creating self and custom reports as per our view of the data. Customizing reports on the panel . The ease of most of the basic metrics getting tracked and calculated.The integration part is much easier on gtm as well as on the website.
The limitations in creating custom dimension and metrics also the change of definations of the engagement and bounce rates of the website.
The different types and number of data insights we get from GA is exceptional that too free of cost. Whole organisation can access the property and build their own custom reports of their is the best part.
Free of cost in depth visitors analysis. Handles even large scale websites. Good for remarketing Google ads campaign. Funnel visualization is awesome. Report customisation and visualization integration with looker studio is easy to setup and helps in informed decision making.
GA4 data are inaccurate and miss some events and actions triggered on the website. So, it is 4% inaccurate and 96% accurate (I believe).
I can create more engaging content and can gain insights of how users are interacting with my website and for how long. Their entry exit and all the stuffs.
The ability to monitor our restaurant's business page and website regarding daily traffic and most visited areas within the website.
I don't have any complaints, so far it's proven to be very efficient :)
My colleagues and I are able to have remote meetings while viewing Google Analytics, as we aren't able to get together often in person. Having this info available at a glance, we each then can easily focus on different aspects of it to make improvements and changes. The report snapshot and monthly email summary of our page's performance definitely helps in keeping us informed and up to date on the restaurant's online prescence and trends.
Mi vivencia con Google Analytics 360 resultó altamente positiva. La sencillez de uso y puesta en marcha de esta herramienta fueron destacables. Su empleo me ha capacitado para fortalecer mi estrategia SEO, comprender a profundidad a mis clientes y perfeccionar la navegación en mi sitio web. Lo que encuentro realmente impresionante en Google Analytics 360 es la capacidad de acceder a la evaluación y comparación de diversas métricas, lo que me proporciona información detallada sobre el rendimiento de mis campañas. Además, tengo la posibilidad de entender cómo los visitantes navegan por mi sitio, cuánto tiempo permanecen en él y, por si fuera poco, de dónde proviene mi tráfico. Estas herramientas en conjunto han sido fundamentales para segmentar mi audiencia y optimizar el rendimiento de mi página web.
Hasta el momento, esta herramienta ha resultado excepcional para mí. No encuentro ningún aspecto desfavorable en ella.
Me ayuda a mejorar el contenido de mi página, el alcance y el tráfico de la misma.
easy to create properties and integrate with other work, good implementation in a real-time environment, good support, used many times, many features
some ga4 features may not give exact features
website traffic, bounce rate, demographics,etc
Best about this is it is a free tool and can be easily intregrated with any other tool
In reporting we can't get much details reports
We can get segmant wise report and all audience type
GA is the best tool availvale to track and analyse data, we can even track phone and email clicks, even the time user spent on each page. GA shows site data in much detailed like - user clicks to bounce rate..and its free of cost!
Using Google analytics have no downside, In some cases it slows down your side like some miliseconds.
With the help of Google Analytics...we can ensure what type of quality traffic we are getting.