Hootsuite Reviews & Product Details

I love that Hootsuite makes it easy to follow not just who is talking to you on social media -- but also to "listen" to various hashtags and accounts so that you can deepen whatever conversation you're having on social media.

There is a bit of a learning curve to really get the streams going, and to use it beyond scheduling posts. I have found the people at Hootsuite helpful when I have questions.

Being able to understand what topics are being talked about in my industry, plus, ease of joining that conversation. This helps to position my brand as a leader / colleague in my field.

We like hootsuite because it allows us to focus on target groups of clients. Your keyword filtering seems excellent, very easy to optimize, and also allows you to manage multiple social network accounts without the need to log out of an account before accessing another. We like very much how simple it is to carry out supervisions of social networks, and that it allows to keep track of the performance of each publication.

As social Selling software it is wrong that hootsuite does not offer any tool to perform content discovery. It does not allow handling documents of any kind, limiting the edition directly to the web platform. It does not offer any possibility of engagement tracking, nor of tracking influencers. Your analytics campaign system is quite slow.

Hootsuite has benefited us a lot with the speed of management of our social networks. A lot of time was spent going in and out of each account, mainly because these sometimes required identification by telephone. Hootsuite has also made it much easier to track the trends in the networks, allowing us to be quite up to date with what the public is liking.

You can add up to three different social platforms and schedule posts in advance, eliminating the worry and manual labor that comes with posting. It is very easy to use and straight forward. The feed feature where it tracks mentions is also a plus, especially for a growing business like ours.

I've heard some horror stories of going with the paid version - price and usability. Friends have told me it isn't worth the cost and that there are other better platforms out there. However, that is just "talk" and nothing I've confirmed myself. All in all, I'm enjoying the platform.

Scheduling social campaigns in advance - huge time saver!

I love that you can schedule things out to go out across multiple forms of social media. It is super convenient to just click a couple of things and have one post go out to facebook, instagram, and twitter all at once instead of having to post it to each site individually. I love how far out in advance you can schedule things too. We schedule things like holidays out years in advance and it's so nice to know that we don't have to go in and type "Happy Fourth of July" on the actual day, because a post that we have scheduled is already going to go out.

There are multiple issues that I've had with Hootsuite. I don't like how often our social media pages will become disconnected. They'll be working no problem and then suddenly I can see all of my streams except for facebook or something. It's really annoying and it is usually time consuming to get it to work again. I also get emails at least once a month with something like "your instagram post failed to post", with no other explanation. This is disappointing because sometimes I don't see it until far later and it is too late to go back and post it.

We are able to schedule our social media in batches so that we don't need to spend time doing it every single day. It is incredibly helpful to have it automated and it makes us take a lot less time setting things up for social media daily.

I like the fully customizable scorecard for social management. It facilitates the efficient supervision of multiple channels or aspects of a particular social channel in one place. The bulk programmer has saved me a lot of time.

This is more likely to be a technical flaw in the platform rather than a software downside, but on some occasions I have run into problems with the massive scheduling of duplicate schedules in the calendar. This requires that you manually return and delete the duplicates, which is a bit annoying.

I currently use this tool to program tweets and manage the Twitter accounts of the company where I work. Through Hootsuites you can review, above all, the mentions made by users about our company and address them quickly.

I like that you can see all of your social media platforms in one place.

There is currently no where to schedule Instagram stories. Hoping they can update this.

Saves a lot of time for measuring how campaigns are doing.

It's a great platform to use for scheduling content ahead of time.

There are limitations regarding file sizes for image or video attachments.

We use Hootsuite as a way to schedule and post social content.

What I like best about Hootsuite is the ability to use the system with ease to schedule out all of our content to our constituents on all platforms. Everything is connected and all in once place to do so.

What I dislike about Hootsuite is that sometimes the connections have come undone in the past. I also dislike that when it comes to Instagram, it doesn't post automatically. I also have had to post manually for LinkedIn.

The main business problem I am solving with Hootsuite is being able to schedule content well in advance and to all used platforms (Facebook,, Instagram, linkedIn, etc.) This frees me up to get to other priorities with the comfort of knowing that Hootsuite will do the rest for me.

In a meeting we had about two weeks ago in our work we proposed this software to make a detailed monitoring of our social networks linked to the work, the results have been great. Hootsuite is a very easy to use social network manager with a central panel where you can add up to 10 social network accounts and manage them from this central panel. In addition to this feature, it allows to project and enhance the activities we do in our sports organization thanks to the effective management of our social networks and the links we establish with our users, sponsors and customers. We have also benefited from this software and its use as we have increased user traffic through our various social accounts. Without a doubt the pioneering software in the management of my social accounts.

Until a couple of months ago we could use this software for free and without any problems, however, in a new update we lost this benefit. We had to add a credit card to be able to use the software in trial mode for 30 days. We received this update without notice, and we were quite disappointed. However, the president of my organization is evaluating the possibility of buying the software and continuing to use it as it has brought too many benefits to our company.

This software has been one of the best we have used in our company. Motivated to our activities in depressed social sectors and with young people and children, it was important the projection of our work in social networks, making us known as an organization and thus be able to reach more and more impoverished communities. Hootsuite has made us grow in social networks and has made us known to all kinds of public who have been interested in our activities, schedules, and type of activities for development.

Hootsuite is easy and fun to use! It makes life less stressful when dealing with so many different accounts.

Sometimes it glitches out and disconnects social accounts so you have to go in and do the entire process of reconnecting them.

Making things easier and smoother.

I like the ability to schedule our social media posts with a few clicks. The post previews are useful for planning and arranging subsequent posts. The scheduler is very useful in tracking your progress and post spread.

Their new dashboard is a bit slow and sluggish, even though it looks better and easier to use. Analytics tools are limited in features and require you to upgrade to higher packages.

We automate our social media reach through this tool. We create content at a steady pace, and can spread out our publishing times easily to maximize reach. Analytics tools are nice to have, but not packed with too many features. We use other tools for this job.

I like being able to schedule posts ahead of time, even months in advance. I also like being able to see the basic analytics for all of our social accounts. I also like that I can have multiple accounts set up with Hootsuite, and that I can track hashtags being used to compare our posts to others in the industry.

The publisher function can sometimes be frustrating, and I don't like that you can no longer directly publish posts to Instagram.

Hootsuite certainly helps me manage my company's social media accounts, and we have seen an increase in our account following as a result.

I like how simple the hootsuite dashboard is, super clean and easy to read.

I dislike the slight lack of customization available.

I am solving the problems of making sure all social media channels are seamlessly integrated together. I have realized enhanced interaction and gained followers across all platforms at a quicker rate while using Hootsuite.

Very easy to navigate for beginners looking to manage their social media platforms for personal and professional use. The board allows you to see various aspects of your social channels including scheduled posts, mentions, etc. It's free if you have a limited amount of social platforms you're looking to track which is great if. you have a small or nonexistent budget.

Not much to complain about. Would've liked to be able to add multiple platforms for a lower price. Also, it doesn't let you make posts to Instagram when accessing from your computer, must use it from the mobile app.

I used this for my professional organization and maintaining all our social media platforms. Good software for beginners. I'd even recommend it for personal use if you're looking to build a social media following.

I like how you can schedule posts on multiple social media sites. You can have the same post scheduled to upload on various sites at the same time, which is a HUGE time saver.

Editing the time on posts that were already scheduled is somewhat difficult. Also it is not possible to access posts that failed to post through the app.

My business is able to save time by scheduling what we want to share on our social media. Rather than taking out time every day to make a post, we just spend a few hours in the beginning of the week making posts. Then we can relax knowing that we have content which will be uploaded every day automatically.

I like the features allowing your team to work on multiple projects at one time. Allowing them to edit, schedule, and update posts while collaborating as a team.

The drop down windows can sometimes get a little hectic and hard to read. I know it's there to monitor certain feeds but it can get messy if you have too many things being tracked,

We save time scheduling out social content. We can work closely as a team with visibility and communication that was lacking before we implemented the system.

My favorite feature was the social calendar and allowing certain team members to schedule content, make changes as necessary, and plan out campaign while being very easy to use and navigate.

Dislikes were at a bare minimum, but I would say the amount of clicks when working through the application.

Time management. Social media scheduling took a lot of time away from our team when we had to constantly scheduling content the day of. With Hootsuite, we were able to save time by scheduling out posts for the week while being able to monitor all channels on one site.

La principa ventaja es que es compatible con cualquier red social, así que con ella he podido gestionar todas las redes sociales que tenia mi empresa y todas a través de un único panel de control. La programación de mensajes para publicar en las redes sociales a la hora del día que quieras también es muy positivo ya que te permite no estar pendiente durante toda tu jornada laboral de las redes sociales, ahorras tiempo y puedes dedicarlo a otras cosas de tu trabajo. Se puede usar sin ningun problama el acortador de URL y reduce mucho el espacio, algo muy positivo.

Como la mayoría de herramientas para gestionar redes sociales, si pagas tienes muchos mas servicios. La aplicación para móviles en mas de una ocasión se me ha quedado bloqueada y creo q deberían esforzarse en mejorarla ya que hoy en día todos utilizamos el móvil continuamente en el trabajo, sobretodo cuando se esta fuera de la oficina.

Con hootsuite el ahorro de tiempo en el trabajo ha sido lo mas destacable, poder gestionar tus redes sociales desde un mismo lugar te facilita mucho las cosas para estar pendiente de como es realmente tu cliente y lo que necesita de ti.

Our business uses Hootsuite Pro to manage social media accounts for our business and our clients. Makes collaboration among multiple team members simple and simplifies the monitoring of many different social media accounts. The interface is fairly easy to learn for new people, and the ability of managers to approve posts before approval is a valuable aspect of the software. As with all tools, there are some quirks and hidden features. Its analytical functions are relatively basic. We increase that with other products and suppliers.

Facebook APIs often fail when posting to brand pages. When posting a link to Facebook brand pages from Hootsuite, I get an unspecified API error message and the post will often not post at all, or will post with no link preview.

HootSuite Pro was one of the tools that we tried to monitor different and multiple transmissions on a page. It addresses the problem of not being able to know which user comment has not been answered and also schedules responses at the most critical times of the day to increase rates of interaction with customers.

When we created our company Twitter account, one of the major problems we faced was that for us it was really complicated to update the information daily, since we didn't have any exclusive CM team. After getting used to its features, we decided to expand to Facebook and then we discovered the biggest advantage of Hootsuite: you can handle up to 5 different accounts in the same panel. This way, you encourage your followers to visit your profiles in other social networks, interconnecting all them thanks to a post scheudling and tracking tool which allows you to verify the results of each publication (likes, comments, shares...)

Although Hootsuite has a free option, many functionalities are only available in the pro option, which may be a little expensive for small companies. For example, if you want to get some complete reports about your social perfomance, you will have to pay 50$

Social media is a modern and cheap way to increase your online presence, which currently is something any businees has to care about. After setting up our profiles and gaining certain relevance, we noticed an 8% increase in the visits to our website coming from external sites and we continue improving in this matter and hope that soon will beat the competition :)