BuzzStream is a link-building and digital PR software that lets users manage media relationships. BuzzStream facilitates better relationships with influencers and publications through tools such as email outreach, link-building tracking, and media list management—all of which help grow high-quality links to improve a business’s online visibility.
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Deployment | Cloud / SaaS / Web-Based |
Training | Documentation |
Languages | English |
BuzzStream is quite literally a marketing assistant. I love that it automates your outreach so efficiently and keeps track of all projects in a convenient and sensible way.
I don’t like the way it sends the information as it is often caught in an email filter.
Keeping track of contact dates and projects. It conveniently sends reminders and keeps track of all projects.
Buzzstream has many functions that can help the day-to-day. It helps to manage the link-building effort. Without it, it is almost impossible to follow if your link building efforts have returned results. The software provides the perfect solution to manage email outreach.
I would love if this software could provide a backlink analysis tool that could track automatically if the link were added on the buzzmarked pages. However, it still is not so hard to add follow-ups to check on those pages and manually add the links to your dashboard.
I save time, and lot of it. I have been able to manage at least ten times the email sent and the follow-up, and it is still easier than before to do link building.
Its so easy to use and it helps so much with advertising.
I dont think I can say anything bad about this service.
Advertising
One of the most popular tools for managing email outreach. Easy upload CSV of website, and crm to manage outreach process.
Only a single line for each website, only searches site for contact info
Great tool for email outreach
I love the BuzzStream BuzzMaker. I can find an article on a website and immediately add it - and the journalist's contact info - into BuzzStream - in the right category.
There's nothing that I dislike about this software.
Often clients will distribute a press release with news that has been released before by a competing company. Instead of re-creating the wheel and building a whole new database of media, I use BuzzStream to help find out what competitors secured in the past and grab those publication and journalist names off of the web, directly into BuzzStream!
With a wide range of features, including customizable email templates, automated follow-up reminders, and integrations with popular CRM platforms, Buzzstream makes it easy to manage and track all of our outreach efforts in one place. The platform provides detailed analytics on outreach efforts, including information on open and click-through rates, as well as insights on what is working and what isn't.
One potential drawback of Buzzstream is that it can be a bit expensive for some users, particularly small businesses and startups. However, for professionals who are looking for a comprehensive and effective outreach platform, the investment is likely to be worth it.
Buzzstream helped us streamline our outreach efforts and build relationships with potential partners, which resulted in us getting more backlinks for our website that would have otherwise been impossible to obtain.
I love how easy it is to manage the outreach list, messages and how the campaign is performing. I've been using BuzzStream for at least 8 years, as a freelance, agency and working in-house.
I never found a lot of exciting contacts in the research lists. Something that used to be a negative but they fixed recently is the Ahrefs data integration.
Great to manage link campaigns/outreach as a team. We can see how each campaign is going, who's contacting who and ditch messy excel lists that people don't use together.
Twitter est la seule option disponible pour la section Découvrir, ce qui est assez frustrant. Et aussi, des étapes / tutoriels plus détaillés auraient dû être ajoutés afin que je ne me sois pas trompé lorsque j'ai déjà envoyé ces courriels de sensibilisation.
Buzzstream a de nombreuses fonctions qui peuvent aider le quotidien. Cela aide à gérer l'effort de création de liens. Sans cela, il est presque impossible de suivre si vos efforts de renforcement des liens ont donné des résultats. Le logiciel fournit la solution idéale pour gérer la diffusion de courrier électronique.
C'est en fait un bon produit pour suivre certains efforts de marketing et de relations publiques. Cela a résolu ces problèmes. Toutefois, lors de l’utilisation d’un logiciel de gestion de projet, Buzzstream était une étape supplémentaire.
I love the possibility of being able to import project since I can work with both my own templates and others to continue or reinvent an idea, especially the email templates that can be customized to our own liking. Digital marketing whoever works it is going to need but an application like Buzzstream a similar one. It allows the construction of links and follow-ups, we can also verify influencers and obtain clear readings of an organic traffic. But all I like about Buzzstream is that SEO is a simply perfect tool. It allows you to have clear readings and be able to position the brand you want.
I do not like that it is not synchronized in a bi-directional way, I have to enter the web to create a folder and I can not from the extension. It is the only relevant detail that I found in terms of its function now in terms of its cost is something else. I think it's a great tool but a few months of testing or at least a test project would be excellent so users can determine if Buzzstream is what we need, and I think the registration price is quite high. I hope it is not misunderstood, it is an excellent application and it is worth the price but I think that what I mentioned would be a good opportunity to expand your market.
He helped us a lot in our marketing campaigns, in the construction of links and to communicate with influential brands.
BuzzStream works for anyone that is working in the SEO field! It has literally saved me hours of time and is my go-to tool for all link building needs. The speed that I'm able to research a site, save the key information and launch a pre-crafted email is head spinning (In a good way)! This is one of the SEO tools that I can't live without--it makes link building and link tracking a whole lot easier. BuzzStream likely wouldn't be a good fit for anyone that isn't particularly working in the SEO field. I can't imagine this would replace a dedicated email tracking system or be used to send email drips.
Not much of anything. I’ve enjoyed the platform for the better part of 2 years
PR & Marketing
Send outreach emails, create templates, schedule follow ups, document results, get regular reports all in one place. This tool makes your SEO outreach more organized and easier.
Customer support can take some time to respond to queries.
Having one centralized tool for reaching out to prospect sites.
Overall the best quality about buzzstream is the chrome extension. You can quickly pop that open to record a website in the Buzzstream database, and from there you can quickly send an email with a pre-saved template. This makes outreach ridiculously fast.
I don't think Buzzstream accurately records backlinks from websites and who is opening your emails. I have had multiple instances of people responding to my emails even when Buzzstream says they were never opened. I also want a way to sort emails by people who have viewed the email and by people who haven't.
I am able to quickly send email outreach to build backlinks for our company's website. I love the fact that all of my outreach is stored in one place and I continually get reminded to follow up after I send emails.
It has everything you would need to monitor contacts and people you've reached out to.
Though it is very easy to personalize, you cannot send bulk emails at once.
Simplifies and streamlines the outreach process of content marketing.
Manage contacts and websites across teams to build and manage relationships. BuzzStream is essentially a CRM with SEO/PR focus that will tracking links. Link tracking is an amazing feature. I worked at an agency and in-house and this feature was critical for both roles. Link tracking would enable to monitor when a link is live or lost. Links can be attributed to projects for easy reporting. Support is great. Paul and his team are very responsive and they roll out updates and new features on a regular cadence.
Buzzmarker, which is a Chrome plugin, can be slow at times. The Buzzmarker tool is how BuzzStream knows what specific URL to monitor for links. Honestly this is me nitpicking as, because the rest of the tool is great. I also wasn't a fan of sending form emails through the tool, this enables correspondence through the tool with prewritten emails and lets users track emails more closely. I prefer to send more personal emails myself.
Scaling linkbuilding, PR, and promotions at an agency and in-house. Preventing overlap from people reaching out to the same website and/or person. Track links and mention with showing ROI.
The user-friendly design of Buzzstream helps us scale to new users with little training. Our team is able to manage large projects in little-to-no time. Also, installing click scripts enables us to utilize a large database of contacts without constant supervision.
There are a limited number of custom fields that we can use when issuing variables. It limits how robust our contact information can truly be. Also, I share our contact list with colleagues and it's easy to lose information. I'm not sure how the loss occurs, but we're looking into it.
We are using Buzzstream to create new Marketing relationships and manage existing ones. This is huge for us, as our business does not currently have a CRM system in place that our marketing team can adopt.
I came to BuzzStream after searching for an ideal influencer marketing tool to use for my platform. In short, we're searching for influencers to create content for targeted distribution as an agency. The beta version of the Discovery Tool is nothing short of incredible. You can target writers by any keyword, and each writer's publication history, social media activity, follower interaction rate, and influencer reach is listed. I've been using it for a few weeks and have already seen a 40% jump in our CTR on sponsored content.
So far, there's not much to dislike. You can use a lot of the tools for free, which is obviously incredibly convenient for a small business. I'm eager to try out the paid platform with my extended marketing budget in 2016.
BuzzStream has solved a huge problem area for us. Rather than searching manually for writers, BuzzStream Discovery brings these writers to me. HUGE help.
There few things that I like: - great search filters - detailed database of performed searches (meaning I can tag saved results the way I want, make notes, share with others) - easy to use outreach feature, which keeps track of the whole communication cycle - reporting
Sometimes too many results to go through
We wanted to promote our content as much as we could to help people find our product, which we believe would be extremely beneficial for them. By connecting with others we realized how many of our contacts were happy to hear from us, and how our content is much better by supporting each other.
I like the ability to track contacts and sites across multiple projects. I can have one parent project with several other initiatives going (brand mention monitoring, link monitoring, outreach progress, etc.)
Sometimes it fails to show updates when someone emails back. I often have to login to my email account (outside of Buzzstream) to make sure that I am responding to the current email. Also, logging back into Buzzstream can be a hassle.
Having Buzzstream has made outreach and monitoring a lot more efficient for us. It is a easy tool to help consolidate so many projects into one platform.
BuzzStream does a great job at tracking your history of communication with contacts and makes it easier for PR professionals to keep track of relationships they've built. If you have a large team working on outreach, the history feature is key to avoiding stepping on each other's toes. Being able to see a contact's social media footprints is an added bonus! The BuzzStream team is an absolute pleasure to work with and have been extremely receptive to our company's needs. If you're looking for the best outreach tool out there, this is it!
Like with any systems, there is always room for improvement. It can take a little while to get the hang of BuzzStream, and you need to spend the time to master it, but once you do, there's no turning back.
We are trying to build our own comprehensive database of contacts for outreach and BuzzStream is helping us streamline this process quickly and effortlessly.